
Marketer, writer, speaker,and strategist of web-based software products. In my career, I've been privileged to work with multiple organizations to develop, package, and promote their products and services in such a way as to create long-lasting brands that are in significant demand. While most of my work has been with high-tech companies and products, I've also applied my marketing viewpoint to nonprofits, associations and small businesses that want to raise awareness, stand out from the competition and better serve their constituents.
I have been honored to work in global positions for both small and large organizations across multiple different industries. The best part of my career has been in helping executives understand the power of strategic marketing and, while it doesn't happen overnight, over the long-term it drastically lowers the cost of member/customer acquisition and increases retention.
I'm continually inspired to learn more and understand what makes people tick. I am a student of leadership, influence and power; I enjoy applying the principles within each discipline for the good of people and organizations.
The event industry is my next focus and I am enjoying learning at a deeper level all the intricacies of the event management. I will apply my social media, marketing and educational background to try and help event/meeting managers and marketers create exceptional events where everyone flourishes.
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