Subject:

Who are the People in your Neighborhood? Using Twitter to Build a Community around Your Events

Friday, January 08 at 05:17PM

Another totally awesome article by Ian McGonnigal.

http://engage365.org/?p=1174

Can you think of anything he's missed about using Twitter at conferences?

Personally, I think conferences are the best way to show people who still think Twitter is a waste of time what it can do - even while you can still debate the "value" of the Twitter stream during a specific event. As Jamie Notter talks about in his article, "Is Twitter Serious? (http://engage365.org/?p=1051), there might be some things to learn from conversations about, say, which hallway still has hot coffee... :)

Thursday, January 21 at 03:25PM

This is a thorough and thought-provoking look at using Twitter for community-building. Ian asks, "Who are the people in your neighborhood?" When getting to know those around us and assessing the value of our contributions, we can also benefit from considering whom we might want to see "move in" next to us.

In other words, we should identify not only those with whom we wish to associate, but those who can, in turn, gain from associating with us. What value can we offer other content authorities within our areas of focus? Shared values, goals, and objectives can unite the event "neighborhood" with the greater subject-matter community.

Brings to mind Jeff Hurt's recent, thoughtful discourse on the "front porches" we present to our audiences... definitely a good read: "Porches, Greek Porticos, Refrigerator Rights & Social Media" http://jeffhurtblog.com/2009/12/10/porches-greek-porticos-refrigerator-rights-social-media/

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